Building Your Online Store with WordPress: A Guide for Nigerian Retailers
When one of our clients, Dr Muibat Adeniran, a certified obstetrician and gynaecologist, initially considered using online platforms to gain visibility and share informative, healthy discussions concerning women’s safety, she was aware that these platforms, such as Konga and Jumia, are often frequented by women. She thought her plans would be put into action. However, […]
HOW TO USE WORDPRESS TO AUTOMATE CUSTOMER SERVICE AND BOOKING
As a business owner, ensuring everything runs smoothly is quite demanding. The unending list is numerous, from attending to customers’ inquiries and trying to keep up with appointments, leaving you feeling like you barely have enough time. And this is one of the key reasons Nigerian business owners now adopt automation. Automations help you manage […]
WORDPRESS VS SHOPIFY VS WIX: WHICH IS THE BEST FOR NIGERIAN business?
Throughout 2018, Sheedah Global Event showcased many projects on Facebook and Instagram, attracting prospects who reached out via direct messages. However, by the end of the year, engagement declined, and competitors continued to grow. Fortunately, Sheedah recognized that customers wanted more than social media DMs. They needed a dedicated website to view services and pricing, […]
HOW NIGERIAN BUSINESS OWNERS ARE USING WORDPRESS TO GROW THEIR BUSINESS
I remember working with a client who ran an eCommerce fashion brand based in Lagos. She offered beautifully designed outfits and ready-to-wear collections that blended modern trends with a touch of African elegance. Her pieces were stylish yet affordable, and thanks to local referrals, her brand started to gain some traction. But like many small […]